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Google Unveils Display Ad Campaign For Display Advertising

Display advertising became a bigger focus for Google this year and the company, still better known for search, has unveiled a new ad campaign to make sure advertisers get it. The campaign is called Watch This Space.

Online privacy bills would hurt e-commerce, trade group says

IDG News Service - Proposals in the U.S. Congress that would create new rules for websites collecting personal data would cripple the online advertising and publishing industries, e-commerce trade group NetChoice said Thursday.

NSW agencies fail to heed call for cuts in advertising

ADVERTISING spending by NSW government agencies rose by $3.5 million last financial year, despite a promise by the Treasurer, Eric Roozendaal, that it would be cut by 25 per cent.

The Magazine Industry Is Terribly Insecure [Advertising]

# advertising The magazine industry's self-advertising effort continues, cringe-inducingly. "You read magazines," the ad assures you. "Magazines are the ideal complement" to "instant media" like this here blog, it adds. Why not say you're better than us, magazines? Ambition is contagious! [ Copyranter ] More »

Concentric Pharma Advertising Tapped to Market SOLESTA™

NEW YORK--(BUSINESS WIRE)--Concentric Pharma Advertising, an independent healthcare advertising and marketing agency, announced today that the firm will be creating both online and offline campaigns for the launch of the fecal incontinence device SOLESTA™ from Oceana Therapeutics, Inc. According to the National Digestive Information Clearinghouse, more than 5.5 million Americans suffer from ...

Concentric Pharma Advertising Tapped to Market SOLESTA

NEW YORK----Concentric Pharma Advertising, an independent healthcare advertising and marketing agency, announced today that the firm will be creating both online and offline campaigns for the launch of the fecal incontinence device SOLESTA™ from Oceana Therapeutics, Inc.

Online Ads in the Business World: Bizo Data Reveals Women More Likely to Click, Men More Likely to Act

With access to more than 80 million unique online business professionals, Bizo , the world's largest online B2B audience targeting platform and advertising network, today issued data demonstrating how businesspeople interact with online ads.

UK Mobile Advertising Revenues Top £27.47 Million in 2010

The UK mobile advertising market looks set to finally come of age, with total revenues growing from £27.47 million this year, to £258.27 million by 2015, according to the latest data released by mobileSQUARED. The UK remains the largest mobile advertising market in Europe.

UK Mobile Advertising Revenues Top £27.47 Million in 2010

The UK mobile advertising market looks set to finally come of age, with total revenues growing from £27.47 million this year, to £258.27 million by 2015, according to the latest data released by mobileSQUARED. The UK remains the largest mobile advertising market in Europe.

Online videos approach a billion views

THE growing importance of online video to Australian advertisers, and the dominance of YouTube, have been highlighted in a report on video viewing.

Tobacco advertising banning bill pulled from ballot

A bill to have point of sale of tobacco advertising banned will be debated in Parliament after it was one of the latest member's bills picked from the ballot today.

Tobacco advertising ban Bill pulled from ballot

A bill to have point of sale of tobacco advertising banned will be debated in Parliament after it was one of the latest member's bills picked from the ballot today. read more

Advertising group plans conference this week in Stuart

The American Advertising Federation 4th District Leadership Convention will take place Friday through Sunday at the Hutchinson Island Marriott.

Advertising scam

The Better Business Bureau tells us about a big scam that involves alleged advertising on Fox 11. A consumer paid a company going by the name Centurion Media Inc., who claimed they were selling advertising on Fox 11 for a "missing child campaign." It looks like the company doesn't exist and it was all just a scam.

Online Privacy: FTC Mulls New Ad Tracking Rules

At the Gov 2.0 Summit, one official says consumers still aren't aware of how much they're being tracked online. That concern could have serious implications for both Internet users and the marketers who want to reach them.

Advertising Market On The (Slow) Rise

SNL Kagan predicts the overall market will rise 2.8% in 2010.

Online Marketer - Ecommerce - SEO - SEM - PPC - Affiliate - CPA. - 35k

This position is open as of 9/5/2010. Online Marketer - Ecommerce - SEO - SEM - PPC - Affiliate - CPA - traffic - ranking - CPC. Online Marketer - Ecommerce - SEO - SEM - PPC - Affiliate - CPA - traffic - ranking - CPCIf you are a Online Marketer with SEM, SEO, PPC, Email, and Banner Ad experience, please read on!What you need for this position:- Bachelors in Marketing, Advertising, etc.- 3 ...

Centro and Global Strategy Group Study Reveals Positive Impact of Online Advertising on Political Campaigns

Live, In-Market Test Finds That Exposing Voters to Both Tv and Online Advertising Delivers Increased Candidate Name Recognition and Favorability

Online Trust Alliance Forms Cross-Industry Anti-Malvertising Task Force

SEATTLE, WA--(Marketwire - 09/08/10) - The Online Trust Alliance (OTA), today announced it has formed an Anti-Malvertising Task Force in response to increased threats to consumers and to help defend the integrity of interactive advertising. The group has drafted a series of guidelines to support cross-industry efforts to combat malvertising, and it has issued a request for comments from the ...

LucidMedia and Milabra Announce Online Advertising Pact to Deploy Brand-Safe Visual Content for Advertisers and Agencies

RESTON, Va. & NEW YORK----LucidMedia , a leading digital advertising management platform and Milabra , the leader in online visual intelligence for media, today announced a partnership to provide visual data and brand-safe online advertising inventory featuring images and visual media for advertisers and interactive advertising agencies using LucidMedia’s demand-side platform .
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